Event Farm Blog
We are thrilled to announce today that Event farm has merged with jrni, the in-person interaction platform leader, and Calenso,...
Welcome to the mantra behind a massively successful new revenue growth strategy we call Branded Hospitality. Lots of companies use...
When it comes to event planning, most of us know how to put on a great event. However, measuring the...
Event tech plays a significant role in shaping how events are planned and executed. But with so many options available,...
A new year is here and event planners everywhere are looking ahead to the future of the event industry. Here...
Event planning has changed drastically since the COVID-19 pandemic—from cancellations and postponements to the new wave of virtual and hybrid...
Times have changed, no doubt about it. People are sick of being sick; things are more expensive; there seem to...
To ensure that your attendees return to your conference year after year delivering a memorable event experience is key. And...
Last year in May, when in-person events started showing signs of life again (after being nonexistent with the pandemic), our...
This is a multi-part post that will walk you through the implications of Blockchains and NFTs for the events industry....
When you’re in the event industry, ensuring that your events run safely and smoothly isn’t just an ideal to strive...
Two years ago, no one would have thought that wellness safety would be such a huge part of the event...
Thirteen months ago, as everyone in the events industry was trying to navigate their way through a global pandemic, we...
At Event Farm, it’s been our mission to help the events industry bring live events back safely. Throughout the past...
While the pandemic meant that most event planners had to move toward virtual or online platforms, live events aren’t a...
It goes without saying that the events industry has been one of the hardest hit by the pandemic. Now two...
Seven months ago we announced our partnership with CLEAR as a critical step toward ensuring a safe and swift return...
You are not event planners; you are experience makers. To craft event experiences that wow your attendees, work on shifting...
How do you hook the attention of your audience, build their excitement for your event, and design an event experience...
Event organizers are eager to bring people back together safely. To help attendees feel comfortable and confident about the event...
The event experience for an attendee begins not at check-in or registration, but when they encounter your event for the...
As you can tell from the Pandemic Compliance and Safety at Live Event virtual event series we’ve been hosting the...
Events are coming back but planning an event looks nothing like it used to. Venue and governmental regulations keep changing....
As pandemic conditions continue to change, do you feel that you must wade through wave after wave of information to...
The questions raised by participants during the first session of our virtual event series, Pandemic Compliance and Safety at Live Events,...
We want to help bring in-person events back safely – hence why we’ve been initiating conversations with experts, bringing ideas...
Since March 2020, this whole pandemic period has been a waiting game. Waiting for the mask-wearing era to pass, waiting...
I’ve been producing events for the last twenty years. I’ve also helped countless other event planners host thousands of events around...
This time last year, very few people ever thought about virtual events. Hosting a webinar? Sure, that was business as...
I’ve been producing events and working in the industry for almost 18 years. I consider myself a seasoned veteran and...
Without question, the event industry has been turned upside down. Nearly all in-person events in the world have been canceled...
Last weekend, like most weekends, I started Saturday at my neighborhood coffee shop. This is how it usually goes: I...
On the surface, event marketing sounds fairly straightforward: you host an event to promote your business. It’s kind of like...
We often equate VIP events with the doling out of goods: dinners at a fancy restaurant, front-and-center seats at a...
The internet, it seems, has set a low bar for networking events. Do a few googles and you’ll see what...
In case you missed it (which I’m pretty sure you didn’t): South by Southwest is happening right now. If you...
The first and only time I went to SXSW Interactive was in 2007, the year Twitter launched. As the story...
Twenty years ago, Harvard Business Review declared that we were entering the experience economy. Today I’d argue that we’re in...
A decade ago, the future of retail looked grim. Companies like Amazon hit the scene offering convenience and immediate gratification...
When Gary Hustwit’s documentary Helvetica premiered in 2007, it almost immediately became part of a punchline in a joke about...
We announced in a previous blog post that the marketing team at Event Farm is kicking off an event series!...
The Museum of Ice Cream is not a museum. And despite its gift shop—which sells everything from pink journals to...
The Event Farm marketing team is getting ready to host an event series. As our CRO, Chad, likes to say,...
Technology is shaping the way we do business, and smart tech relies on good data—the more the better. As I...
Marketers seem puzzled by how to effectively market to millennials—or, at the very least, people are telling them they should...